Mission and Values
Mission:
To provide high-quality, compassionate assistance that allows elderly clients to live fulfilling, safe, and joyful lives at home or in supported environments.
Core Values:
- Respect: Every individual is treated with the utmost dignity and kindness.
- Trust: A safe, confidential, and transparent environment is always prioritised.
- Adaptability: Services are always tailored to personal, cultural, and medical needs.
- Patience: Gentle support that allows seniors to maintain autonomy at their pace.
- Reliability: Timely, consistent assistance with a dependable presence.
Services Offered
1. Daily Living Assistance
For seniors who need an extra pair of hands with everyday tasks, Gennady offers support with:
- Dressing and grooming
- Meal preparation and feeding
- Mobility and exercise routines
- Medication reminders
- Personal hygiene and bathing
- Incontinence care
The goal is to assist — not replace — independence. Every action is done with respect and awareness of individual dignity.
2. Household Support
Maintaining a home can become burdensome with age. Gennady supports clients in:
- Light cleaning and tidying
- Laundry and linen changes
- Grocery shopping
- Running errands
- Basic home organisation
By relieving the burden of chores, clients can enjoy a relaxed and comfortable environment.
3. Companionship and Emotional Support
Loneliness and social isolation can impact mental and physical health. Gennady offers:
- Friendly conversations and shared meals
- Playing board games, reading aloud, or crafting
- Walking and safe outings
- Cultural and holiday celebrations
- Support during hospital stays or recovery periods
With companionship that feels more like family, seniors feel safer, calmer, and more engaged.
4. Dementia and Alzheimer’s Care
Memory loss demands special training and a calm, reassuring presence. Gennady provides:
- Structured daily routines
- Gentle re-orientation and reminders
- Engaging sensory and memory-stimulating activities
- Personal safety monitoring
- Emotional support during episodes of confusion or frustration
Every effort is made to protect identity, safety, and self-esteem.
5. Post-Hospitalisation Care
After a hospital stay, returning home can be daunting. Gennady offers transitional support that includes:
- Coordinating discharge and medication schedules
- Assisting with follow-up appointments
- Helping with mobility aids and rehabilitation exercises
- Monitoring signs of complications or changes in behaviour
This service bridges the gap between hospital and home recovery, reducing the risk of readmission.
What Makes Gennady’s Approach Unique?
1. Individualised Plans
No two seniors are alike. Gennady develops a personal care plan after meeting each client and understanding their habits, medical history, and preferences. These plans are flexible and updated regularly based on need.
2. Family Collaboration
Families are welcomed into the care journey, with open communication and regular updates. Whether children live nearby or abroad, they remain informed and reassured.
3. Medical Awareness, Without Clinical Coldness
While not a licensed nurse, Gennady is trained in recognising signs of deterioration, tracking medication regimens, and responding to common age-related conditions. His calm, warm presence balances safety with personal connection.
4. Cultural Sensitivity
Living in multicultural London, Gennady offers culturally respectful care, including food preferences, religious observances, and language needs where possible.
Why Choose In-Home Care Over Residential Care?
When a loved one begins to need additional support, families often face a difficult decision: Should they remain at home with help, or move to a residential care facility? While both options offer unique advantages, in-home care offers distinct emotional and practical benefits that many families prefer.
Familiarity and Comfort:
Home is where a person’s identity, memories, and sense of independence live. Remaining in familiar surroundings can reduce stress, confusion, and loneliness — especially for individuals living with dementia or mobility challenges.
Personalised, One-on-One Care:
Unlike care homes, where staff rotate between many residents, in-home care provides focused attention. Gennady tailors every visit to the client’s needs, habits, and preferences — whether it’s how they take their tea or which music soothes them.
Family Integration:
In-home care encourages family involvement. Loved ones can visit without scheduled hours, share meals, or simply be present. Gennady also keeps families regularly updated, fostering a shared approach to elder support.
Cost Transparency:
Residential care homes often involve complex fees and long-term contracts. In-home care allows families to pay only for the time and services they need, with full flexibility to adjust as needs change.
Maintained Independence:
With the right support, many elderly people can continue to cook, walk, garden, or enjoy routines that reinforce their self-worth. In-home care helps maintain this independence while ensuring safety and comfort.
Ultimately, choosing in-home care allows seniors to age gracefully in the place they know best — their home. With Yagupov Gennady’s assistance, dignity and quality of life are preserved, day by day.
Emergency & Respite Care
Life doesn’t always give advance warning. A family caregiver might fall ill, need a break, or face an unexpected trip. In these moments, emergency or respite care becomes essential.
Gennady offers short-term, flexible elder care support that can be arranged quickly — sometimes within 24 hours. Whether it’s for a few days, a weekend, or several weeks, this service ensures your loved one is not left unsupported.
Respite care isn’t just about filling in. It’s about giving family carers time to recharge, manage their own health, or take holidays with peace of mind. For seniors, continuity of care and gentle routines are always maintained during this time.
Emergency support includes everything from daily assistance and companionship to post-hospitalisation supervision and overnight stays. All care is delivered with compassion, consistency, and attention to emotional wellbeing.
Families in crisis often find that Gennady’s calm, professional presence brings not only practical help but also emotional relief. You don’t need to do this alone and with Yagupov Gennady, you won’t have to.
How to Talk to a Parent About Accepting Help
Many older adults value their independence so deeply that the idea of accepting help can feel threatening. Conversations around elder care require patience, empathy, and timing.
Start by focusing on shared goals, not limitations. Frame the conversation around supporting their lifestyle, not taking it over. For example: “We want to make sure you can keep enjoying your garden safely,” rather than “You can’t manage on your own.”
Use gentle observations, not accusations. Say, “I noticed you’ve been more tired after grocery shopping. Would it help if someone did that with you?” instead of “You shouldn’t be shopping alone anymore.”
Emphasise choice and control. Present care as a tool for preserving independence: someone who can help with errands or household tasks, so they have more energy for the things they love.
Offer a trial period. Knowing that the arrangement isn’t permanent makes many parents more open to trying it. Let them meet Gennady casually first — many older adults warm up after seeing that care can be friendly, respectful, and non-intrusive.
Above all, listen to their concerns. Respect and reassurance go a long way in turning resistance into openness.
Early Signs Your Loved One Needs Extra Support
It’s not always obvious when an elderly parent or relative starts needing additional help. Often, the signs are subtle, and families may attribute changes to “just ageing.” But spotting the signals early can prevent larger health or safety issues.
Here are common signs to watch for:
Changes in Personal Hygiene or Appearance
Is your loved one neglecting bathing, wearing stained clothes, or forgetting basic grooming? These can be early signs of depression, confusion, or physical difficulty.
Increased Forgetfulness
Missing appointments, misplacing items frequently, or repeating stories within minutes could signal cognitive decline. Pay attention to whether forgetfulness is getting worse over time.
Weight Loss or Spoiled Food
An empty fridge or expired items piling up may mean they’re forgetting to eat, unable to cook, or losing interest in food altogether.
Mobility and Balance Issues
Bruises, shuffling gait, or fear of stairs may suggest a risk of falling. Even one fall can lead to a loss of confidence and long recovery.
Withdrawal from Activities or Friends
If someone who once loved socialising becomes reclusive or uninterested in hobbies, it may indicate depression, loneliness, or confusion.
Unopened Mail or Unpaid Bills
Stacks of mail or missed utility payments might point to memory lapses or being overwhelmed.
If several of these signs appear together, it’s time to explore support options. Introducing gentle in-home care early — such as with Yagupov Gennady — can help maintain independence, comfort, and peace of mind for the whole family.
A Day in the Life of Elder Care with Gennady
A typical morning with Gennady might begin with a gentle wake-up and help getting dressed, followed by preparing a healthy breakfast and assisting with medication. He might then accompany the client on a short walk in the garden or local park, offering conversation and encouraging mobility.
Late mornings are for light household duties — changing bedding, preparing lunch, tidying up — while the client reads or listens to music. Gennady ensures the client’s comfort and hydration throughout the day.
Afternoons often include activities that stimulate memory or creativity — perhaps helping a retired teacher write postcards to friends, or reading poetry aloud. For those with memory issues, structured puzzles or familiar music help to calm and focus.
The day might end with an early supper, television or storytelling, and assistance with changing for bed. All along, Gennady maintains a gentle watchfulness, noting any changes in behaviour, appetite, or mobility that may require family or medical attention.
This calm, well-paced structure provides a sense of rhythm, security, and normalcy — vital for elderly individuals’ wellbeing.
Who Benefits from Elder Care Services?
- Seniors living alone who need daily or weekly assistance
- Families seeking respite or holiday cover for their loved ones
- Clients recovering from surgery, falls, or illness
- Elderly couples where one partner has become a full-time carer
- Seniors with early to moderate dementia needing non-medical care
No referral is needed. Whether for a few hours a week or a full-time care schedule, services are flexible and designed around what’s needed most.
Testimonials
"Gennady helped my father through a very difficult year with quiet patience and endless kindness. We felt completely reassured knowing he was in such capable hands."
"My mum has Alzheimer’s, and Gennady is the only person she remembers by name. His presence brings her peace, and that’s priceless."
"Professional, on time, and full of warmth. Gennady isn’t just a carer — he’s become part of our family."
Areas Covered
Gennady Yagupov provides elder care assistance across the Greater London area, including:
- Central London (Westminster, Camden, Kensington & Chelsea)
- North and North West London (Islington, Barnet, Brent)
- South London (Wandsworth, Lambeth, Lewisham)
- East London (Tower Hamlets, Hackney, Newham)
- West London (Ealing, Hounslow, Hammersmith & Fulham)
Home visits are available for both short-term and long-term support plans. Travel costs are always agreed upon in advance.
Safety and Certifications
Gennady holds:
- Enhanced DBS Check
- First Aid Certification
- Manual Handling and Mobility Aid Training
- Dementia Awareness Training
- Safeguarding for Vulnerable Adults
All records and interactions are kept strictly confidential in compliance with UK data protection regulations.
Getting Started: How to Book
- Free Initial Consultation
Start with a phone call or Zoom meeting to discuss needs and expectations. - Home Visit & Assessment
A no-obligation home visit is arranged to assess the living environment, health status, and desired care routine. - Tailored Plan & Start Date
Once the care plan is agreed upon, services can begin within a few days — sometimes even next-day.
Gennady believes care should start with trust, not paperwork. Flexible arrangements, trial sessions, and short-term bookings are all welcome.
Frequently Asked Questions
Yes, overnight stays and sleeping-in support are available with prior agreement.
Absolutely. Gennady is available on holidays and weekends at agreed rates.
While not a medical professional, Gennady is happy to liaise with your GP, nurse, or social worker to ensure consistent care.
Live-in care may be available for short periods depending on schedule and availability.
Fees are tailored based on location, duration, and type of service. Rates are transparent and always discussed before booking.
Contact Yagupov Gennady
Emergency Call
+442077524561
Let dignity, independence, and peace of mind be part of ageing.
One visit at a time.
Email: [email protected]
Location: Based in Camden, serving all of Greater London
Hours: Mon–Sat, 8:00 AM – 8:00 PM (emergency and holiday care available)
Growing older shouldn’t mean growing isolated or overwhelmed. With Yagupov Gennady’s elder care services, London’s seniors — and their families — can access respectful, warm, and truly helpful support every day.